August 7, 2022


OUR TEAM: Building the dream!

I'm Paula

A former Kindergarten teacher/part-time home flipper turned CEO – having traded my love for the classroom for my love of beautiful spaces!  

Now a surface specialist, design lover, and the founder of Iron River Surfaces – my combined passions for beautiful finishes and education merge together in our little blog as the team and I share helpful tips, design trends, inspirational ideas, and a little bit about ourselves along the way!  

Thank you for joining us, we’re so glad you’re here! 
Learn more about our story.

hey there

Alone we can do so little; together, we can do so much!

When my husband and I began our little company three and a half years ago (see my previous blog for more on that story), we wore all the hats. And I mean ALL OF THEM. We were everything from designers, product sourcers, marketing team, and site managers to estimators, accountants, service team, client liaisons, custodians, drafters, demo crew, delivery drivers, and each other’s assistants. The only role we didn’t take on ourselves was with regards to our installations—that very specialized job was reserved for our long-time crew of craftspeople who are exceptional in their trades and who turn everything we do on our end into your reality.

We continued on that path for over a year. Working 16-hour days, 7 days a week, with our 4 kids along for the ride. Looking back, it’s still a bit of a blur. 

Although my husband had over 15 years of experience in the industry, and I had renovated and flipped countless homes as my side hustle, the extent to which we were working was mind-blowing. It was an amazing and overwhelming time and a huge learning experience. We were building our dream and every single minute was worth it.

But, let’s be real—it was NOT sustainable. 

At Iron River Surfaces, everything we do is about quality and delivering an exceptional client experience. As we grew, there was simply no way we could maintain the level of service we demanded of ourselves without bringing in someone else to assist—someone who shared our vision. And so began the journey towards building our dream team.

Yet, even though we recognized the need, we were in no rush to hire. In fact, we were hesitant. We had a specific vision for our company and such high standards for the type of service we deliver, and we weren’t sure what we were looking for existed. But boy, were we wrong. Our incredible city is chock full of talent and outstanding professionals in their respective fields. So, we searched, interviewed, and pondered extensively on who would be the best fit. We believe we now have a true  DREAM TEAM. 

Every member of our tight-knit work family has an educational background and level of experience that adds value to each and every one of our projects. And we’re constantly working on getting better! 

We value professionalism, education, a growth mindset, and the concept of lifelong learning—for ourselves and our team. That’s why, in addition to frequent professional development opportunities, product knowledge sessions with our industry experts, and memberships within our province’s professional organizations such as the DIDAA and the NKBA, our team collectively holds the following degrees and certifications to help make your new home or renovation the absolute best it can be:

  • Interior Design Technology
  • Architectural Design Technology
  • Construction Engineer Technology
  • Bachelor of Science, Physics
  • Bachelor of Education
  • LEED Green Associate

Each team member also has extensive experience in either flooring/surfaces, new home construction, design, and real estate, so we can confidently assist our clients with their unique needs and requests along their project’s journey. But most of all, our team cares about you, our clients, as much as we do. 

You often hear that teamwork makes the dream work, and it is SO true! Together, our unique perspectives and skillsets will bring your project to life. So now, although we still individually work like crazy to provide the absolute best experience to all of our clients, we also have a team of professionals assisting every step of the way. And we couldn’t be more appreciative and excited to work together.

Stop by and say hello someday soon. We’d love to see you!

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